The on hold script focuses on how MOM! can improve the operational efficiencies of your office instead of their latest sales promotions
Cy-Fair’s Marketing Director, April Jones, utilizes on hold messaging to augment Cy-Fair promotions and events advertised in other media.
Writing on hold messages is a lot like copywriting for other advertising. But it’s also completely different. All advertising needs to be relevant to its audience. It needs to grab their attention, create some interest, and make it easy to remember the key message.