MTG Newsletter
Edition 1 May 2006

CPS, Inc. Consolidated Personnel Services
Lee Goodman, Sales Manager

“CPS, Inc. or Consolidated Personnel Services is a full-service employee leasing company. We provide businesses opportunities to ‘share’ employment by outsourcing their human resource functions, including payroll, using our federal tax ID numbers,” says Lee Goodman, sales manager of the privately owned company headquartered in Phoenix.

“The concept behind our services is hard to advertise using traditional methods. We do some general radio advertisements, but for the most part we invest in one-on-one, personal direct sales and marketing,” notes Lee.

In addition to payroll and tax administration, CPS, Inc. offers worker’s compensation, risk management, claims management, employee benefits and other human resource programs for over 500 businesses in many industries in Arizona and the Southwest. CPS, Inc. services approximately 20,000 employees annually.

"We just recently started working with Mind The Gap. We found that the process was smooth, they were nice to work with and they had excellent
follow through."
-Lee Goodman, Sales Manager CPS Inc.

“On hold messaging is great because it gets information about our company directly across to the listener, who could be employees or potential clients. For example, an employee may call us about a claim or benefit and hear our on hold message explaining who we are and what we do. That person may not think much about it at that moment, but later he or she may remember hearing about our services,” says Lee.

“Mind The Gap’s on hold messaging programs gives us another opportunity to plant a seed or spark an idea,” adds Lee.

For more information about CPS, Inc., visit the
company’s web site at www.cpslease.com

 

 

MTG 7000 Hands Free On Hold Messaging

The MTG 7000 on hold messaging unit is an internet/intranet-based solution to reinforce your company’s advertising campaign.

MTG makes it simple – with just a click of a mouse, we can instantly upload new programming to your MTG unit via the Internet without any additional assistance. MTG 7000’s dynamic on hold messaging programs is “hands free” or it eliminates the need for your employee or an outside contractor to upload new programs to your MTG player. In addition, the MTG 7000 system provides e-mail verification that the upload was successful and it sets other parameters such as volume control.

Interested? Please contact us at 1-888-353-6745 or visit www.wemindthegap.com


Synergize Your Advertising Campaign

On hold messaging offers your business the opportunity to effectively enhance your company’s advertising strategy. On hold messaging will not replace your company’s primary advertising methods; however, it works to synergize your business’s overall advertising campaign.

Synchronizing your on hold messaging with your advertising campaign improves its effectiveness. Whether your advertising preference is direct mail, display ads or word of mouth, your on hold messaging program should reinforce your tagline, branding and promotional messages.

Remember, your most highly targeted audience – and potential new customers – are those directly calling your company!


Written and edited by Maryanna Phinn - Designed by Robert Weiss

President - Marc A. Gallo
Vice President of Sales & Marketing - Andrea A. Gallo

www.wemindthegap.com
info@wemindthegap.com

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